Sam Goodman
"The HOP Nerd"
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About Sam

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Sam Goodman isn't just talking about Human & Organizational Performance (HOP); he's lived it. Before becoming the seasoned consultant and speaker he is today, Sam worked inside organizations, facing the same frustrations and challenges many still grapple with. He knows firsthand the gap between understanding HOP ideas and actually making them work day-to-day. That experience is exactly why his focus is relentlessly practical, always aimed at answering the crucial question: "Okay, I get the theory... what do we do now?"
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His work centers on fostering Operational Curiosity – teaching people and leaders how to ask better questions to truly understand how work gets done. He's the creator of the widely used "Starting Points: Operationally Curious Questions," a tool designed to kickstart meaningful conversations about work. Sam is also a major advocate for Learning Teams, guiding organizations to move beyond blame and towards genuine learning from events, big and small.
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Through his consulting and engaging talks, Sam helps companies across demanding industries embed these principles. He shows them how to build systems that support people, encourage open communication, and learn effectively from mistakes and successes alike.
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Sam shares his insights widely. He hosts the popular "The HOP Nerd Podcast," diving deep into the nuances of performance improvement. He's authored several influential books, including "Aren't You Curious? The Operationally Curious Leader," the groundbreaking "10 Ideas to Make Safety Suck Less," and predecessors "Safety Sucks" and "Safety Sucks: The Manifesto." Each resource reflects his commitment to clear language, actionable advice, and cutting through the noise that often surrounds safety and operational improvement.
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Ultimately, Sam Goodman helps organizations improve from the inside out. His deep understanding of HOP, combined with his practical, experience-driven approach to Operational Curiosity and Learning Teams, makes him a unique and invaluable guide for anyone serious about making work significantly better and safer.
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Get in Touch with Sam
thehopnerd@gmail.com
+1 480-521-5893
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What is Human and Organizational Performance?
Human and Organizational Performance is a fundamental shift in how we view people. It is the move away from viewing people as problems to be managed, and the shift towards viewing people as problem solvers. While there are several other vital bits and pieces, Human and Organizational Performance is about starting from a place of trust, embracing the human element of our work worlds, understanding that people show up to work to do a good job, and constantly and deliberately learning from those that do the actual work.
The 5 Principles of Human and Organizational Performance (Conklin, 2019)
1. Error is Normal
2. Blame Fixes Nothing
3. Learning is Vital
4. Context Drives Behavior
5. How You Respond Matters
In our traditional approaches to the safety of work (and most other things for that matter) we often have started from a position of distrusting our fellow humans; we have viewed people as the source of problems and pain within our organizations. People have been viewed as the last great problem to fix, as the last step between us and safety utopia. We have viewed people as the problem to fix, and we seek to fix problems. We have built systems of distrust constructed of endless rules, ones that are policed via mechanisms of constant surveillance, oversight, and harsh punishment for wrongdoers. We have tried and tried to comply and punish our way to safety excellence, but it has failed us time and time again.
Not only has our distrust of our fellow humans been a driving force for our mediocre (at best) approaches to the safety of work, but it has also been a harmful negative that has inflicted unnecessary pain and suffering upon those that diligently serve our organizations. This distrust of our fellow humans, and this desire to punish those “untrustworthy” and “uncaring” humans that we believe to be causal of our problems has led us away from safety, not closer to it. It has left our workforces fearful and untrusting, devoid of the ability to be honest with the organization and unable to tell “real deal” stories about how work normally occurs, and it has left our organizations blind to vital information and learnings.
The principles and concepts of Human and Organizational Performance moves us away from these misguided and harmful beliefs. Rather than viewing people as the problem and attempting to cure our work worlds of events and problems by seeking to cure people of their humanity, HOP teaches us to embrace our fellow humans, to defer to their expertise, to learn from them, to seek to understand, and to understand that their “know-how” and knowledge is vital to the success of our organizations. Human and Organizational Performance teaches us that error is normal, that no one chooses to make a mistake, that blame fixes nothings, and that blaming only moves us away from the so needed learnings we require to improve.
Human and Organizational Performance is a fundamental shift in how we view people – people are problem solvers, and we must create systems of trust so that they can do just that.